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- The Presentation Trick That Makes Audiences Instantly Lean In
The Presentation Trick That Makes Audiences Instantly Lean In
ALSO: The Secret to Re-Energizing a Drifting Audience

⏳ Read Time: Less than 4 min.
I’m super excited to welcome you to this edition of The Winning Edge. Together, we’re exploring practical, powerful techniques to elevate the way you present, lead, and connect.
Have you ever been halfway through a presentation and suddenly realized… you’re losing them?
It’s not always your content—it’s the rhythm of your delivery. This week, I’m diving into a presentation technique borrowed from film directors that keeps your audience focused, alert, and emotionally engaged from start to finish.
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This Week’s Insights
✅ The Suspense Setup – How to start your talk so people can’t stop listening
✅ Scene Shifting – A dynamic way to snap wandering attention back into place
✅ AI Tool of the Week – Get real-time coaching on your speech delivery
✅ Quick Hitters – Small adjustments that make a big impact on stage
✅ Presentation Mastery – The art of pacing and presence
THE MAIN EVENT
🎤 The Presentation Trick That Makes Audiences Instantly Lean In
It’s called “The Suspense Setup.” And no—it’s not about telling a thriller story or being overly dramatic. It’s about starting with tension, not information.
Humans are wired to resolve tension. When you begin with an open loop—something unexpected, a bold claim, or a challenge—you trigger curiosity.
Here’s how to use it:
1️⃣ Start with a question or contradiction:
"What if everything you believe about productivity is wrong?" "You’re about to see why most sales presentations actually hurt your chances of closing."
2️⃣ Build suspense with a brief story or stat.
Make it relatable. Highlight a problem before offering a solution.
3️⃣ Resolve the tension later.
When you finally reveal the insight, it lands with power—because your audience is hungry for it.
🎯 Remember: Don’t give away the punchline too soon. Let your idea build momentum.
QUICK HITTERS: Fast Wins for the Week
💡 Tip of the Week: Never start a presentation with your name or credentials. Start with value—hook your audience first, then introduce yourself.
📊 Stat of the Week: 89% of people say a strong opening influences how much attention they give to the rest of a presentation. (Source: Prezi)
🎭 Power Move: Use purposeful movement. Step forward slightly when delivering a key message—it signals energy and draws attention.
📖 Recommended Read: "Steal the Show" by Michael Port – A masterclass on commanding the stage and speaking with authenticity.
WEEKLY DEEP DIVE
“Scene Shifting” – The Secret to Re-Energizing a Drifting Audience
Ever felt the energy in the room start to dip midway through your talk? Eyes glaze. Phones appear. And you can feel attention slipping like sand through your fingers.
Here’s how elite presenters snap people back into focus:
🎭 They “shift the scene.”
Think of your presentation like a movie. If the same shot lingers too long, the viewer zones out. But when the scene changes—new setting, new pace, new emotion—it pulls them right back in.
🔄 How to use Scene Shifting in your presentations:
1️⃣ Shift Your Format:
Move from talking to the group… to telling a story.
Then shift again: ask a question, show a striking visual, or use a prop.
Every 3–5 minutes, do something to reset the room.
2️⃣ Shift Your Position:
Walk to a different spot on stage or in the room. It cues the brain: “something’s changing.”
3️⃣ Shift the Emotion:
Move from serious to humorous, from data-driven to heartfelt. Variety keeps attention alive.
🎯 Pro Move: Use a personal “turning point” story midway through your talk. It naturally shifts both tone and focus—keeping people hooked.
Scene Shifting doesn’t mean being random. It means being intentional about pace and change—because change is what grabs attention.
Try adding just 2–3 well-timed “shifts” into your next presentation and watch the energy stay high from start to finish.
AI TIP OF THE WEEK
📌 Tool: Yoodli.ai – Your AI Speech Coach for Presentations and Pitches
What it does:
✅ Analyzes your speech for filler words, pacing, tone, and clarity
✅ Gives real-time coaching as you practice
✅ Tracks progress and offers personalized improvement tips
🔗 Try it at yoodli.ai
🧠 Why it matters: Great presenters don’t just wing it—they train. Yoodli gives you data-backed feedback so you can sound polished, confident, and in control.
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WINNING WITH AI: The Future of Sales Proposals and Presentations
AI isn’t just for tech geeks or big corporations—it’s transforming how we sell, present, and communicate. The best sales teams are already using AI to:
✅ Generate compelling, tailored proposals in minutes (not hours).
✅ Turn data into engaging, visual stories that capture attention.
✅ Automate tedious tasks so they can focus on closing deals instead.
This isn’t the future—it’s happening right now.
Get your copy of my ebook here!
ACTION STEPS & COMMUNITY QUESTION
This week, try starting your talk with a Suspense Setup, and build in at least two Scene Shifts as you present.
🧠 Did the energy shift? Did you feel more in control of the room? I’d love to hear what worked for you—hit reply and let me know.
P.S.
Next week’s edition is all about Winning Communication—how to speak with clarity, confidence, and influence in everyday conversations. You’ll learn a 2-word strategy that immediately makes you more persuasive.
Keep building your edge—one conversation at a time.
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Thanks for reading!
Until next week!
Mary Beth