This Simple (Magic) Phrase Instantly Makes People Say "Yes"

⏳ Read Time: Less than 4 min.

I’m thrilled to welcome you back to another edition of The Winning Edge — where smart communication meets high impact.

Have you ever shared a brilliant idea and felt the resistance rising before you even finished your sentence? It’s not that your idea wasn’t great—it’s that you didn’t frame it in a way that felt safe or easy to say yes to.

This week, we’re diving into Winning Communication—and I’m revealing a simple yet powerful phrase you can insert into almost any conversation, email, or pitch that immediately makes people more likely to agree with you. It’s subtle. It’s ethical. And it works like magic.

Plus, I’ve included a longer Deep Dive on persuasive communication—featuring five go-to phrases that dissolve resistance and elevate your influence instantly. your message stick—whether you’re pitching, leading, or teaching.
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This Week’s Insights

✅ The Magic Phrase That Gets People to Say “Yes” – A one-liner backed by psychology
✅ Quick Messaging Hack – A single word that melts defensiveness
✅ Why Agreement Isn’t About Logic – What really drives decisions
✅ AI Tool of the Week – Make your messages more persuasive with this AI browser plugin
✅ Deep Dive: 5 Phrases That Disarm Resistance & Boost Buy-In

THE MAIN EVENT
🎤 The Magic Phrase That Gets People to Say “Yes” Instantly

Meet the “Even if…” technique.

Here’s the move:
You make your point or recommendation—then immediately neutralize the unspoken objection.

🎯 Example for a sales context:

“This solution will save your team hours every week—even if you don’t change your current system.”

🎯 Example in leadership:

“This new strategy will make a huge impact—even if we only test it on one team to start.”

🎯 In a personal context:

“We could try that new restaurant—even if you’re not feeling too adventurous tonight.”

Why it works:

It acknowledges resistance before it fully forms and gives your listener permission to agree without feeling manipulated or pushed.

QUICK HITTERS: Fast Wins for the Week

💡 Tip of the Week:
Start difficult conversations by naming the hesitation:
“You might be thinking this won’t work...”
This builds immediate trust and makes you sound thoughtful and empathetic.

📊 Stat of the Week:
Messages that include “even if” saw a 27% increase in compliance in sales and email campaigns (Source: Copyhackers, 2023).

🎭 Power Move:
End strong. After you present your idea, pause and ask,
“How does that sound to you?”
This invites collaboration and reduces tension.

📖 Recommended Read:
“Exactly What to Say” by Phil M. Jones – A must-read for mastering high-impact language in leadership, sales, and everyday influence.

WEEKLY DEEP DIVE
5 Persuasive Phrases That Rewire Resistance

If you want to influence more effectively—without being pushy—these five phrases are your go-to toolkit. Each one reduces friction, builds trust, and invites agreement.

1️⃣ “What would it look like if…”

This invites collaboration without imposing.
✅ Example: “What would it look like if we launched this in stages?”

2️⃣ “You’re totally free to say no…”

Paradoxically, giving people permission to say no makes them more likely to say yes.
✅ Example: “You’re totally free to say no, but I think you’ll really like what this does.”

3️⃣ “I might be wrong, but…”

Adds humility and makes your point more digestible.
✅ Example: “I might be wrong, but this could streamline things a lot faster.”

4️⃣ “Most people in your position…”

Taps into social proof to ease decision-making.
✅ Example: “Most of my clients try this when they’re preparing for a high-stakes pitch.”

5️⃣ “Even if…”

The star of the show. Use it to calm objections before they become obstacles.
✅ Example: “This will work—even if your audience is on the skeptical side.”

These phrases aren’t about manipulation—they’re about respecting the listener’s mindset while guiding them toward action. That’s what Winning Communication is all about.

AI TIP OF THE WEEK

📌🛠️ Tool: Wordtune Chrome Extension

Crafting persuasive messages just got easier. Wordtune helps you instantly rewrite your sentences to be more clear, confident, or persuasive—perfect for emails, sales pitches, and executive summaries.

✅ Rewrite in different tones
✅ Sound more polished and persuasive
✅ Free version is powerful

💡 Pro Tip: Paste your “Even if…” sentence into Wordtune and experiment with their tone shifts—you’ll learn a lot just by watching the rewrites.

💻 Winning Resource: Your Shortcut to Presentation Magic

Struggling with Boring, Time-Sucking Slide Decks?

Let’s be honest—creating presentations the old way is painful:
❌ You waste hours formatting slides that still don’t look great
❌ You dread staring at a blank canvas, not knowing where to start
❌ You end up with bullet-heavy slides that bore your audience

🎯 That’s exactly why I created the CoPilot PowerPoint Master Guide—to help you skip the stress and start creating high-impact presentations in minutes, not hours.

Inside this AI-powered guide, you’ll learn how to:
✅ Turn rough notes into sleek, professional slides (with zero design experience)
✅ Use AI to brainstorm, structure, and write your talk faster
✅ Transform boring data into visual stories that win attention (and deals)

💥 If you present, pitch, teach, or lead—you need this edge.

👉 Download the guide here and let CoPilot do the heavy lifting while you shine on stage.

ACTION STEPS & COMMUNITY QUESTION

Try the “Even if” technique this week in a conversation, email, or presentation. Then reflect:
🧠 Did it help reduce pushback?
🗣️ Did people seem more open or responsive?

📩 Hit reply and let me know which of the 5 persuasive phrases you're going to try first—I’d love to hear how it lands.

P.S.
Next week, we’re shifting into Leadership & Influence—and I’ll reveal a surprisingly simple way to build credibility the moment you start speaking. No tricks. Just strategic communication that earns instant respect.

Keep building your edge—one conversation at a time.

YOUR OPINION MATTERS!

If you have more feedback or just want to get in touch, respond to this email, and we’ll get back to you!

Thanks for reading!

Until next week!

Mary Beth